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Can Neighbourhoods Save the City? : Community Development and Social Innovation
For decades, neighbourhoods been pivotal sites of social, economic and political exclusion processes, and civil society initiatives, attempting bottom-up strategies of re-development and regeneration.In many cases these efforts resulted in the creation of socially innovative organizations, seeking to satisfy the basic human needs of deprived population groups, to increase their political capabilities and to improve social interaction both internally and between the local communities, the wider urban society and political world.SINGOCOM - Social INnovation GOvernance and COMmunity building – is the acronym of the EU-funded project on which this book is based.Sixteen case studies of socially-innovative initiatives at the neighbourhood level were carried out in nine European cities, of which ten are analysed in depth and presented here.The book compares these efforts and their results, and shows how grass-roots initiatives, alternative local movements and self-organizing urban collectives are reshaping the urban scene in dynamic, creative, innovative and empowering ways.It argues that such grass-roots initiatives are vital for generating a socially cohesive urban condition that exists alongside the official state-organized forms of urban governance.The book is thus a major contribution to socio-political literature, as it seeks to overcome the duality between community-development studies and strategies, and the solidarity-based making of a diverse society based upon the recognising and maintaining of citizenship rights.It will be of particular interest to both students and researchers in the fields of urban studies, social geography and political science.
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International Marketing Strategy: Analysis, Development and Implementation
Major global events such as the COVID-19 pandemic and the UN Sustainable Development Goals have changed the business landscape with significant consequences for trade.Understanding such environmental issues, politics, economics and more, is critical in international marketing strategy. Fully updated and revised, the ninth edition of this popular text reflects the changing focus of international marketing and ensures students are fully up-to-date with the challenges posed by new patterns of development in global markets.It provides accessible content from around the world including newly emerging economies as well as explaining increasingly global risks and the role of digital developments.An exciting range of features including Management Challenges, Illustrations and contemporary case studies guide students through the complexities of international marketing as it responds to a rapidly changing environment.
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Demand-Driven Business Strategy : Digital Transformation and Business Model Innovation
Demand-Driven Business Strategy explains the ways of transforming business models from supply driven to demand driven through digital technologies and big data analytics. The book covers important topics such as digital leadership, the role of artificial intelligence, and platform firms and their role in business model transformation.Students are walked through the nature of supply- and demand-driven models and how organizations transform from one to the other.Theoretical insights are combined with real-world application through global case studies and examples from Amazon, Google, Uber, Volvo and Picnic.Chapter objectives and summaries provide consistent structure and aid learning, whilst reflective questions encourage further thought and discussion.Comprehensive and practical, this is an essential text for advanced undergraduate and postgraduate students studying strategic management, marketing, business innovation, consumer behavior, digital transformation and entrepreneurship.
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Optimization for Data Analysis
Optimization techniques are at the core of data science, including data analysis and machine learning.An understanding of basic optimization techniques and their fundamental properties provides important grounding for students, researchers, and practitioners in these areas.This text covers the fundamentals of optimization algorithms in a compact, self-contained way, focusing on the techniques most relevant to data science.An introductory chapter demonstrates that many standard problems in data science can be formulated as optimization problems.Next, many fundamental methods in optimization are described and analyzed, including: gradient and accelerated gradient methods for unconstrained optimization of smooth (especially convex) functions; the stochastic gradient method, a workhorse algorithm in machine learning; the coordinate descent approach; several key algorithms for constrained optimization problems; algorithms for minimizing nonsmooth functions arising in data science; foundations of the analysis of nonsmooth functions and optimization duality; and the back-propagation approach, relevant to neural networks.
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Digital Innovation Strategy
Based on applied economics and from the perspective of an innovator seeking to develop a new digital business, this textbook is aimed at MBA and advanced undergraduate audiences interested in innovation strategy and competition in digital industries.Step-by-step, the book guides innovators through a dynamic market analysis and business model design, leading to an assessment of the future evolution of the market and the broader innovation ecosystem, and what the innovator can do to position the innovation for continued success.Each chapter defines and provides references for key concepts that can be further explored through suggested readings and study questions.Real-world case studies further facilitate forming a comprehensive view on how to resolve strategic challenges of digital innovation.The topics covered in this text are essential for a broad range of managers, consultants, entrepreneurs, technologists, and analysts to understand in depth.
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Flawless Consulting : A Guide to Getting Your Expertise Used
An expert discussion of the timeless fundamentals and latest tools that form the foundation of successful influencing Renowned consultant and author Peter Block delivers the latest and fourth edition of his best-selling Flawless Consulting, an intuitive and insightful step-by-step guide to the five phases of effective consulting.The book offers a deep exploration of the skills, tools, and behaviors required to successfully influence others.You'll see exactly what you need to say and do to help others achieve their goals, whether you are an internal or external consultant or anyone in a leadership position who wants to build effective partnerships in business, healthcare, education, or community work. Along with newly updated examples, case studies, stories, and suggestions for putting the flawless consulting process into everyday practice, you'll find: A new section for consultants living in a highly virtual world that explains how to achieve authentic engagement with your clients in virtual and hybrid environmentsInvaluable information for leaders and internal consultants operating within their organizationsConcise and digestible techniques for successful contracting and discovery For over 40 years Flawless Consulting has been the go-to guide to building trust and structuring meaningful partnerships with others for greater influence and impact.This latest edition ensures that the book will remain the gold standard in the industry for many years to come.
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Contemporary Strategy Analysis
The updated new edition of the market-leading strategic analysis textbook, addressing the emerging challenges that businesses face in an increasingly complex and dynamic environment In Contemporary Strategy Analysis, expert strategist and lecturer Robert M.Grant equips management students and working professionals with the concepts, frameworks, and techniques needed to make better strategic decisions.Designed to be accessible to readers from different backgrounds and with varying levels of experience, this classic textbook combines a rigorous approach to business strategy with real-world examples of current practice and highly relevant case studies personally written by the author. Contemporary Strategy Analysis focuses on the essential tasks of strategy, showing readers how to use the tools of strategy analysis to identify, analyze, and exploit the sources of superior business performance to secure competitive advantage.The eleventh edition examines the role of strategy in a world reshaped by the Covid-19 pandemic and discusses a wide range of trending topics — such as the corporate social responsibility movement and environmental, social, and governance innovation — presented alongside fully integrated business models and up-to-date examples of business model innovation. Perfect for undergraduate and MBA students of business, Contemporary Strategy Analysis has also proven influential with consultants, executives, and others engaged in the strategic direction of a modern enterprise.
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Reinventing the Heartland : How One City’s Inclusive Approach to Innovation and Growth Can Revive the American Dream
The story of one Heartland city’s efforts to reinvent itself for the innovation age is a powerful example of the change America needs. Every city in America wants to become a tech hub, yet so few succeed—and that’s the problem.Tech jobs, venture capital, and R&D are concentrated in a handful of big coastal cities, while the broad middle of the country is left out.But to thrive in the twenty-first century, cities must create innovation economies of their own and grow in more inclusive ways.In January 2020, Nicholas Lalla founded Tulsa Innovation Labs to help Tulsa, Oklahoma transition from its oil and gas legacy to tech.Lalla’s organization would go on to build the first tech-led economic development strategy in northeast Oklahoma’s history, raise over $200 million, and create thousands of tech jobs.This success catalyzed a massive, city-wide endeavor—the first time in American history a city has dedicated itself in such a concerted way to becoming a player in the innovation economy.Drawing upon Lalla’s experience in Tulsa, Reinventing the Heartland lays out a bold and pragmatic plan for urban reinvention, showing cities how to reorient their entire civic ecosystems toward inclusive tech-led growth.Each chapter covers a core plank of the action plan—from how cities can establish their own tech niche based on existing assets to how they can rapidly up-skill talent in the era of AI to how to build urban-rural partnerships and compete for federal funding as a region.In Reinventing the Heartland, Lalla provides the path forward, not just for Tulsa, but for any city ready to embrace the future.
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