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International Marketing Strategy: Analysis, Development and Implementation
Major global events such as the COVID-19 pandemic and the UN Sustainable Development Goals have changed the business landscape with significant consequences for trade.Understanding such environmental issues, politics, economics and more, is critical in international marketing strategy. Fully updated and revised, the ninth edition of this popular text reflects the changing focus of international marketing and ensures students are fully up-to-date with the challenges posed by new patterns of development in global markets.It provides accessible content from around the world including newly emerging economies as well as explaining increasingly global risks and the role of digital developments.An exciting range of features including Management Challenges, Illustrations and contemporary case studies guide students through the complexities of international marketing as it responds to a rapidly changing environment.
Price: 59.99 £ | Shipping*: 0.00 £ -
Development and Security
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Algorithms : Big Data, Optimization Techniques, Cyber Security
Algorithms are ubiquitous in the contemporary technological world, and they ultimately consist of finite sequences of instructions used to accomplish tasks with necessary input values.This book analyses the top performing algorithms in areas as diverse as Big Data, Artificial Intelligence, Optimization Techniques and Cloud & Cyber Security Systems in order to explore their power and limitations.
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Demand-Driven Business Strategy : Digital Transformation and Business Model Innovation
Demand-Driven Business Strategy explains the ways of transforming business models from supply driven to demand driven through digital technologies and big data analytics. The book covers important topics such as digital leadership, the role of artificial intelligence, and platform firms and their role in business model transformation.Students are walked through the nature of supply- and demand-driven models and how organizations transform from one to the other.Theoretical insights are combined with real-world application through global case studies and examples from Amazon, Google, Uber, Volvo and Picnic.Chapter objectives and summaries provide consistent structure and aid learning, whilst reflective questions encourage further thought and discussion.Comprehensive and practical, this is an essential text for advanced undergraduate and postgraduate students studying strategic management, marketing, business innovation, consumer behavior, digital transformation and entrepreneurship.
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Which education is suitable for IT security or software development?
For a career in IT security or software development, a formal education in computer science, information technology, or a related field is typically recommended. A bachelor's degree in computer science can provide a strong foundation in programming, algorithms, and computer systems, which are essential skills for both IT security and software development roles. Additionally, pursuing certifications in cybersecurity or software development can also help enhance your skills and credibility in the field. Ultimately, the most suitable education will depend on your specific career goals and interests within the IT industry.
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What are examples of IT security and information security?
Examples of IT security include implementing firewalls, antivirus software, and intrusion detection systems to protect networks and systems from cyber threats. Information security measures may include encrypting sensitive data, implementing access controls, and conducting regular security audits to ensure the confidentiality, integrity, and availability of information. Both IT security and information security are essential to safeguarding an organization's digital assets and preventing unauthorized access or data breaches.
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'Security or Freedom?'
The balance between security and freedom is a complex and delicate one. While security is essential for protecting individuals and society from harm, excessive security measures can encroach on personal freedoms. Conversely, too much freedom without adequate security measures can lead to chaos and endanger the well-being of individuals and society. Finding the right balance between security and freedom is crucial for maintaining a stable and just society. It requires thoughtful consideration of the potential risks and benefits of security measures, as well as a commitment to upholding fundamental human rights and freedoms.
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Do security bouncers become security guards at 17 years old?
In most places, individuals must be at least 18 years old to become licensed security guards. This age requirement is in place to ensure that individuals have the maturity and responsibility needed for the job. While some establishments may hire individuals as security bouncers at 17 years old for specific roles, they would not be considered licensed security guards until they meet the legal age requirement.
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Steel Door Security Chain - 100mm - Chrome Plated - Security Solutions
Security Steel Door Chain Square 100mm Chrome PlatedNarrow design door chainAllows to see visitors before giving them accessQuick & Easy locking and unlockingCan be unlocked only when the door is shut.
Price: 1.98 € | Shipping*: 5.94 GBP € -
Contract Door Security Rack Bolt - 60mm - Brass - Security Solutions
Ideal for flush fixing on interior doors providing concealed securityBackset Size: 32mm
Price: 4.14 € | Shipping*: 5.94 GBP € -
Contract Door Security Rack Bolt - 33mm - Brass - Security Solutions
Security Door Rack Bolt in Brass (33mm)Bring added security to your interior doors with this security door rack bolt in brass.Rack bolts are a great secondary security solution for doors that require more protection than just a lock. They are concealed door security bolts used with timber doors and operated using a rack bolt thumbturn. Generally, rack bolts are fitted as a pair, with one at the top of the door and one at the bottom.In a bold brass finish, this rack bolt will pair well with other brass door accessories for a seamless and cohesive finish. In addition, these bolts sit flush with the door for a discreet and subtle security solution.This security door rack bolt measures 33mm in length.Your purchase will include one brass rack bolt and all the necessary fixings for installation. However, you will need a rack bolt thumbturn to use this bolt correctly.Keeping your home safe and secure is incredibly important. So don’t skimp on security and shop our affordable locks and security options today.
Price: 3.54 € | Shipping*: 5.94 GBP € -
Steel Door Security Chain - 100mm - Brass Plated - Security Solutions
Security Steel Door Chain Square 100mm Brass PlatedNarrow design door chainAllows seeing visitors before giving them access.Quick & Easy locking and unlockingCan be unlocked only when the door is shut
Price: 1.98 € | Shipping*: 5.94 GBP €
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What is the difference between IT security and information security?
IT security and information security are often used interchangeably, but there is a subtle difference between the two. IT security primarily focuses on protecting the digital infrastructure, networks, and systems from unauthorized access, cyber threats, and data breaches. On the other hand, information security encompasses a broader scope, including the protection of all forms of sensitive and valuable information, whether it is in digital or physical form. Information security also involves safeguarding data privacy, compliance with regulations, and managing risks associated with the storage and transmission of information. In summary, while IT security is a subset of information security, the latter encompasses a wider range of protective measures for all types of information assets.
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What experiences have you had with security or airport security?
I have had several experiences with airport security while traveling. I have gone through the standard security screening process, including removing my shoes, belt, and electronics, and placing them in the bins for X-ray scanning. I have also been randomly selected for additional screening, which involved a pat-down and a more thorough inspection of my carry-on items. Overall, I have found airport security to be a necessary inconvenience in order to ensure the safety of all passengers.
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What security measures should be taken in web development, for example, during login?
In web development, security measures during login should include implementing secure password storage practices such as hashing and salting passwords to protect user credentials. Additionally, developers should use HTTPS to encrypt data transmitted between the user's browser and the server to prevent eavesdropping. Implementing measures like multi-factor authentication can also enhance security by requiring users to provide additional verification beyond just a password. Regularly updating and patching software to address any security vulnerabilities is crucial to maintaining a secure login system.
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How can one obtain a security key without a security card?
One way to obtain a security key without a security card is through the use of a mobile authenticator app. Many companies offer mobile apps that can generate security keys for two-factor authentication without the need for a physical security card. These apps can be downloaded onto a smartphone and used to generate security keys for accessing secure systems and accounts. Additionally, some companies may also offer the option to receive security keys via email or SMS, allowing users to access their accounts without a physical security card.
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